• Award-Winning Excellence: Nominated and won the Best Innovative Tours and Travel Company in Nakuru County at the prestigious NCTA Awards, recognizing our commitment to creativity, customer experience, and sustainable travel.
• Influencer Partnerships: Collaborated with a travel influencer and content creator to amplify the brand reach, showcase real travel experiences, and attract a younger, experience-driven audience.
• Magazine Explorer: Successfully conceptualized and produced Olanka Explorer, a print and digital magazine that highlights Kenya’s premier safari experiences through the lens of Olanka Safaris. This initiative boosts brand visibility, improves customer engagement, and serves as a valuable marketing asset for both B2C and B2B audiences.
  
  
  
  
• Strong Online Presence: Built a thriving digital community, with thousands of engaged followers on social media and a growing reputation for informative, fun, and visually compelling travel content.

- Facebook: 5.5K → 16.9K+ followers, 2M+ reach
- Instagram: 395 → 1.2K+ followers
- TikTok: 576 → 1.3K+ followers 

• Increased engagement by 76% on Instagram and Facebook within 2 weeks through strategic UGC prompts and a nostalgic storytelling angle.
• Collected over 10 pieces of user-generated content, significantly enriching Cyprus Park’s content library for future marketing use.
• Boosted brand mentions by 102% through the effective use of #MemoriesAtCyprusPark, expanding organic reach and brand recall.
• Strengthened community bonds and enhanced brand affinity by giving loyal fans a platform to share their memories and be featured.

• Increased engagement rates by 3.5x through interactive posts, community polls, and timely responses to guest inquiries and reviews.
• Launched seasonal content calendars that aligned with key hospitality trends, driving timely campaigns around holidays, events, and offers.
• Improved post reach by 150% through well-planned reels, UGC integration, and boosted posts targeted at local and regional travelers.
• Monitored performance metrics weekly, adjusting content and ad strategy based on insights from Meta Business Suite and Instagram Analytics.
• Improved in-lobby guest engagement by optimizing the video for high-traffic screen displays, leading to better awareness of on-site amenities.

Brand Awareness Campaign – Amon Restaurant (June–August 2025)